E-commerce Development
Stores built to sell_
Headless builds for B2B and D2C companies ready to outgrow templated stores. Fast, custom, and built around your customers.
Start a projectThe Problem
Your theme is holding you back.
Themes stuck at 80%
Every store looks the same. Templates get you close but never quite right, and the workarounds pile up fast.
Slow and fragile
Page builders add bloat. Your store loads slow, your checkout converts poorly, and touching one thing breaks another.
You've outgrown the platform
You need multi-market, custom checkout flows, or integrations your current setup simply can't handle.
What we build
A store built around your customers.
Custom Shopify development
Beyond themes. We build custom Shopify storefronts with full design control, optimised performance, and checkout flows that match your sales process.
Headless builds on Next.js + Payload
Full decoupling of frontend and backend. Your store on Next.js, your content in Payload CMS — fast, flexible, and yours to own.
Built to be fast
Sub-2-second load times by default. Clean code, optimised assets, no bloat. Because slow stores lose money.
Custom checkout
Built around your actual sales flow — not the default. Reduce drop-off where it matters most.
Multi-market ready
Currencies, languages, regional pricing. Built to scale internationally from day one.
The Work
Two crafts. One team.
Design and development in parallel, not in sequence. No handoff, no information loss.
Design
We start with how your customers shop: what they're looking for, where they hesitate, what gets them to checkout. Every layout decision follows from that.
- —UX mapped to your actual buyer journey
- —Conversion-focused product pages and checkout flows
- —A design system that scales as your catalog grows
- —Figma that Matija can build from exactly as intended
Development
Headless React frontend on Shopify or Payload Commerce. The platform is chosen for your needs, not our convenience. Fast by default, yours to own.
- —Shopify or Payload Commerce
- —Next.js storefront for speed and full customisation
- —Custom checkout, cart, and product page logic
- —No vendor lock-in. Code is documented and handed over cleanly
Process
From first call to launch.
Discovery
We look at your current store, your products, your buyers, and what's holding you back. Conversion rates, load times, checkout drop-off — where are you losing people?
Strategy and proposal
We recommend the right platform and architecture. You get a clear proposal with timeline, milestones, and cost within three days.
Design and development in parallel
Katharina works in Figma while Matija builds. You see progress constantly and changes happen fast.
Launch
Thorough testing, smooth deployment, and a clean handoff. Your team understands the system and can update it without calling a developer.
Is this for you?
Good fit
- ✓Growing D2C or B2B brand outgrowing your current store
- ✓Need full control over design, checkout, and performance
- ✓Selling in multiple markets or planning to
- ✓Budget in the €15k–€50k range
Probably not
- —Need a theme tweak or minor Shopify update
- —Looking for a basic store under €5k
- —Want to stay on WordPress / WooCommerce specifically
Not sure? Book a call. We'll tell you honestly within the first ten minutes.
Let's talk about your store.
Tell us where you are and where you're trying to get to. We'll be honest about the right approach and send a proposal within three days if it's a fit.
Book a call